On February 9, All KPop reported that BTS, SEVENTEEN and EXO are the top 3 male idol groups in terms of brand values for the month of February based on the records of the Korea Institute of Corporate Reputation.
The said ranking resulted from the Institute’s analysis of big data that includes participation, media, communication, community activity, among others, covering the period of January 7 to February 8, 2019.
BTS ranked at No. 1 with 15,054,429 points while placing second was SEVENTEEN with 5,883,604 and at the third spot was EXO which earned 5,285,921 points.
Ranking at number 4 to 10 are the following: ASTRO, NU’EST, BTOB, SHINee, WINNER, NCT, and INFINITE.
Source: All KPop
