CF brank value rankings for female advertising models have just been released with MAMAMOO’s Hwa Sa topping the list and here’s more of what you may want to know about this update:


  • The Korea Institute of Corporate Reputation uses big data analysis from around 50 female CF models every month.

  • For July, data were gathered from June 26 to July 27.

  • The brand reputation ranking considers a celebrity’s brand value, communication value, media value, and social media value.

Photo Credit: Yeah1 Online
  • Also included in the top 10 list are IU, BLACKPINK’s Jennie, Park Na Rae, Chungha, Girl’s Day Hyeri, former Olympic figure skater Kim Yuna, Taeyeon, Jun Ji Hyun, and Han Ji Min.


Sources: Koreaboo; All KPop

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